UX ResearchResearch MethodsToolsMethodology
Research Method Explorer
An interactive tool that guides you to the right UX research method based on your goals, constraints, and context.
By Marc Busch·Mar 19, 2026
ReadUsability Testing & Participant Recruitment
Platform-Based UX Research — Stop Guessing. Start Knowing.
UX research infrastructure that moves at your speed.
Perfect for Product & UX Teams
The Problem
You build products and services. You know that good decisions need data, not opinions.
But research is hard to push through. Stakeholders have no patience for long studies. Self-serve tools give you raw data, but no answers. And when you run tests yourself, there's always doubt: Is the method right? Is the sample big enough? Will anyone trust the results?
The Solution
Research Services takes away what's blocking you and gives you what you need: Access to real, verified participants. Methodologically sound testing. Results that convince stakeholders. Everything from one source, or just the parts you're missing.
Research that keeps pace with your sprints. And findings you can stand behind.
Verified Participants
Identity-verified B2B and B2C panel in the DACH region. Filter by demographics, behavior, and profession.
Fast Turnaround
First results often in hours or days. Most consumer studies completed within 7 days.
Human Quality Control
Every study personally reviewed. No-shows replaced at no cost.
Three Ways to Work With Us
Pay per study, not per seat. No subscriptions, no running costs.
Connect
We find, you run.
We recruit and screen the right participants for your study. You conduct sessions with your own tools — Zoom, Teams, or any platform you prefer. Perfect when you have the expertise but need access to the right people.
- Participant recruiting & screening
- Quality-assured profiles
- Flexible scheduling
- You choose your tools
Learn more
Platform
Run studies on our platform.
Conduct your research on the Busch Labs platform. Recording, transcription, AI-powered notes and reports — all included in one per-minute price. No subscriptions, no seat licenses.
- Recording & transcription included
- AI-generated notes & summaries
- Automated reports
- Pay per study — no running costs
Learn more
Expert
We handle everything.
Our research experts moderate your sessions, analyze the data, and deliver actionable insights. From study design to final report — full service, no overhead on your team.
- Expert moderation
- Professional study design
- Deep analysis & recommendations
- Full-service from brief to report
Learn more
Use our Research Platform or just Connect with participants
Get Expert consulting and let us execute for you
Our Goals
5 services
Usability Testing
Card Sorting & Tree Testing
Validate navigation structures and information architecture before you design
Learn MoreUsability TestingConcept Validation
Test ideas, concepts, and prototypes before development investment
Learn MoreQualitativeDiary Studies & Ethnography
Capture user habits, behaviors, and context over days or weeks in their real environment
Learn MoreInterviewsUser Interviews (Qualitative Discovery)
In-depth conversations to understand user needs, behaviors, and motivations
Learn MoreSynthesisCustomer Journey Operations
Transform journey maps from artifacts into living operational tools that drive decisions
Learn More6 services
Usability Testing
Inclusive Accessibility Testing
Test your product WITH people with disabilities—real users, not just compliance checklists
Learn MoreUsability TestingTechnology Acceptance (TAM) Testing
Assess adoption likelihood using validated TAM frameworks
Learn MoreUsability TestingUsability Testing (Task-Based)
Measure task success, efficiency, and errors through structured testing
Learn MoreUsability TestingUser Experience (UX) Testing
Holistic evaluation of user experience across journeys and touchpoints
Learn MoreQualitativeFull-Service UX Tests & Interviews
We handle everything: recruiting, scheduling, moderation, and analysis. You get actionable insights without the operational overhead.
Learn MoreAnalysisExpert UX Audit
Heuristic evaluation and expert review of digital products
Learn More5 services
Quantitative
Kano Model Analysis
Categorize features by satisfaction impact using Kano methodology
Learn MoreQuantitativeMaxDiff Studies
Prioritize features using best-worst scaling methodology
Learn MoreQuantitativeQuantitative Benchmarking
Measure your product experience against industry standards and competitors
Learn MoreSurveysFull-Service Surveys
Quantitative research with full support. We design, distribute, analyze, and report—you get actionable data.
Learn MoreSurveysProduct-Market-Fit Test (Sean Ellis)
Measure product-market fit using the validated Sean Ellis methodology
Learn More3 services
Analysis
Data Analysis & Tagging Services
Professional qualitative coding, tagging, and thematic analysis
Learn MorePlanningStudy Creation & Guide Support
Help designing research studies, guides, and screening criteria
Learn MoreStakeholdersContinuous Discovery Coaching
Embed customer-centricity into your team through hands-on discovery practice coaching
Learn More4 services
Recruiting
B2B Expert Recruiting
Recruit business professionals, executives, and domain experts
Learn MoreRecruitingB2C Consumer Recruiting
Recruit general consumers and end-users from diverse demographics
Learn MoreRecruitingExpert Audience Recruiting
Find hard-to-reach specialists and niche audience segments
Learn MoreRecruitingParticipant Recruiting (General)
Source and screen qualified research participants for any study
Learn More23 services
Usability Testing
Card Sorting & Tree Testing
Validate navigation structures and information architecture before you design
Learn MoreUsability TestingConcept Validation
Test ideas, concepts, and prototypes before development investment
Learn MoreUsability TestingInclusive Accessibility Testing
Test your product WITH people with disabilities—real users, not just compliance checklists
Learn MoreUsability TestingTechnology Acceptance (TAM) Testing
Assess adoption likelihood using validated TAM frameworks
Learn MoreUsability TestingUsability Testing (Task-Based)
Measure task success, efficiency, and errors through structured testing
Learn MoreUsability TestingUser Experience (UX) Testing
Holistic evaluation of user experience across journeys and touchpoints
Learn MoreQualitativeDiary Studies & Ethnography
Capture user habits, behaviors, and context over days or weeks in their real environment
Learn MoreQualitativeFull-Service UX Tests & Interviews
We handle everything: recruiting, scheduling, moderation, and analysis. You get actionable insights without the operational overhead.
Learn MoreQuantitativeKano Model Analysis
Categorize features by satisfaction impact using Kano methodology
Learn MoreQuantitativeMaxDiff Studies
Prioritize features using best-worst scaling methodology
Learn MoreQuantitativeQuantitative Benchmarking
Measure your product experience against industry standards and competitors
Learn MoreInterviewsUser Interviews (Qualitative Discovery)
In-depth conversations to understand user needs, behaviors, and motivations
Learn MoreSurveysFull-Service Surveys
Quantitative research with full support. We design, distribute, analyze, and report—you get actionable data.
Learn MoreSurveysProduct-Market-Fit Test (Sean Ellis)
Measure product-market fit using the validated Sean Ellis methodology
Learn MoreAnalysisData Analysis & Tagging Services
Professional qualitative coding, tagging, and thematic analysis
Learn MoreAnalysisExpert UX Audit
Heuristic evaluation and expert review of digital products
Learn MoreRecruitingB2B Expert Recruiting
Recruit business professionals, executives, and domain experts
Learn MoreRecruitingB2C Consumer Recruiting
Recruit general consumers and end-users from diverse demographics
Learn MoreRecruitingExpert Audience Recruiting
Find hard-to-reach specialists and niche audience segments
Learn MoreRecruitingParticipant Recruiting (General)
Source and screen qualified research participants for any study
Learn MorePlanningStudy Creation & Guide Support
Help designing research studies, guides, and screening criteria
Learn MoreSynthesisCustomer Journey Operations
Transform journey maps from artifacts into living operational tools that drive decisions
Learn MoreStakeholdersContinuous Discovery Coaching
Embed customer-centricity into your team through hands-on discovery practice coaching
Learn MoreExample Projects
See how pricing works for common study setups. All prices calculated live from our pricing engine.
Quick Consumer Survey
Connect — 50 consumers, 10-min survey, remote
Total
€1,000
excl. 20% VAT
Recruiting Fee€750
Incentive€250
Show breakdown
Recruiting Fee50 × €15
Incentive50 × €5
B2C Interview Study
Expert — 8 consumers, 60-min interviews, remote
Total
€3,082.40
excl. 20% VAT
Recruiting Fee€600
Incentive€320
Platform Fee€235.20
Analysis Base€1,500
Session Analysis (€0.89/min × 60min × 8)€427.20
Show breakdown
Recruiting Fee8 × €75
Incentive8 × €40
Platform Fee8 × €29.40
Analysis Base€1,500
Session Analysis (€0.89/min × 60min × 8)€427.20
B2B Usability Test
Platform + AI — 6 business professionals, 60-min user tests, remote
Total
€2,570.40
excl. 20% VAT
Recruiting Fee€1,650
Incentive€600
Platform Fee€176.40
AI Interviewer€144
Show breakdown
Recruiting Fee6 × €275
Incentive6 × €100
Platform Fee6 × €29.40
AI Interviewer6 × €24
All prices net, excl. 20% Austrian VAT. Actual price depends on your exact configuration.
Questions? Let's Talk
Book a demo or send us a message
Or reach us directly at marc.busch@busch-labs.at or +43 699 197 101 86
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