Will They Actually Use It?
Technology acceptance testing based on proven models.
The Problem
You are launching new technology, a tool, or a system. You need to know if your target users will adopt it. Not just whether it works, but whether they will use it.
But adoption is not just about features. Perceived usefulness, ease of use, trust, and fit with existing workflows all matter. A great product still fails if users do not believe in it.
The Solution
We assess adoption readiness using validated models like TAM. Surveys and interviews that measure the factors predicting actual usage, before you launch.
Clarity on adoption barriers before launch. And specific recommendations to increase acceptance.
What You'll Achieve
- Video evidence of real users interacting with your product
- Quantified usability metrics (completion rates, time-on-task)
- Prioritized list of issues ranked by severity
- Clear recommendations for improvements
Usability TestingPerfect for Product / UX Teams
What You Get
Recorded Sessions
Video recordings of every session with timestamped highlights.
Task Success Metrics
Quantified completion rates, time-on-task, and error counts.
Prioritized Findings
Issues ranked by severity with clear fix recommendations.
How It Works
STEP 1
Study Setup
We define tasks, scenarios, and success criteria with you.
STEP 2
Recruiting
We source participants matching your target user profile.
STEP 3
Sessions
We run moderated or unmoderated tests and capture everything.
STEP 4
Analysis
You receive findings with video clips and recommendations.
Transparent Pricing
Use our Study Builder to configure your project and get an instant quote. No hidden fees, pay only for what you need.
Calculate Your PriceExplore Related Services
Usability Testing (Task-Based)
Measure task success, efficiency, and errors through structured testing
Learn moreB2B Expert Recruiting
Recruit verified business professionals, executives, and domain experts for B2B research studies
Learn moreConcept Validation
Test ideas, concepts, and prototypes with target users before committing development resources
Learn moreWhat Our Clients Say
Real feedback from teams we've worked with
The user research that was done by Marc and his team was the best investment we made! The comprehensive insights we got from it have helped us sharpen our product and even break some of our assumptions. This way, we could launch an MVP that is really focused on our users' core needs and bring real value with our product. User research is so crucial and the early on you do it, it saves so much production and marketing costs down the road. In short, highly recommended!!
Inbar Fruchsad Weil
Venture Builder
Mavie Next
Busch Labs/RUF have been an amazing partner for my team and THQ Nordic when it comes to qualitative studies for our video game projects. We were struggling to find partners that were able to adapt to our rapidly changing requirements and short timelines, but Busch Labs continuously went above and beyond our expectations. This is true for recruiting, play sessions, as well as reporting. On top of that, they also helped us strengthen our own internal knowledge and processes when it comes to UX. Marc and his team are very unique, and I strongly recommend them to anybody who has UX-related needs.
Frank Kofler
QA & UX Manager
Working with Busch Labs on usability research for our mobile inspection solution was extremely valuable. The user testing helped us identify key improvements and simplify the guidance, making the overall experience much more intuitive. We also saw a clear improvement in performance, as users now better understand how to use the solution as intended. Marc was great to work with! Very responsive, flexible to our needs, and able to recruit the right users for our specific use case.
Lucie Papelier
Product Manager
Use our Research Platform or just Connect with participants
Get Expert consulting and let us execute for you
Ready to Get Started with Technology Acceptance (TAM) Testing?
Let's discuss how we can help you achieve your goals.
Configure & PriceLet's Talk
Choose how you'd like to connect with us
Or reach us directly at marc.busch@user-feedback.at or +43 699 197 101 86
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