Private panel setup for ongoing research access.
The Problem
You want direct access to your customers or users for research. Not renting from external panels, but building your own asset.
But panel management is complex. Recruitment, verification, incentive management, GDPR compliance, engagement over time. Most companies start and abandon the effort.
The Solution
We build and launch your private panel. Recruitment strategy, technical setup, verification workflows, and ongoing management playbook. You own the panel, we get it running.
A verified participant panel you own. Ready for continuous research without external dependencies.
Understand how your teams actually work—not how the org chart says they should.
Concrete steps to bridge gaps between strategy and execution.
Facilitated workshops that create shared understanding and commitment.
We diagnose your current organizational state through interviews and analysis.
We identify patterns, friction points, and opportunities for improvement.
We facilitate alignment sessions with your leadership team.
You receive a prioritized action plan with clear ownership.
Every project is different. Let's discuss your specific requirements and create a custom proposal.
Book a Discovery CallSource and screen qualified research participants for any study
Learn moreOperationalize research: repositories, governance playbooks, tool stacks, and recruitment pipelines
Learn moreEmbed customer-centricity into your team through hands-on discovery practice coaching
Learn moreLet's discuss how we can help you achieve your goals.
Request a QuoteChoose how you'd like to connect with us
Or reach us directly at marc.busch@user-feedback.at or +43 699 197 101 86
Stop asking 'How much would you pay?' The 3 methods to get honest answers: MaxDiff, Conjoint, and Van Westendorp.
Read articleHow to prove your redesign actually worked. A guide to establishing baselines, tracking metrics (SUS), and calculating ROI.
Read articleDon't wait for the beta. The 3 critical moments to test: Concept (Generative), Prototype (Formative), and Live (Summative).
Read articleReal feedback from teams we've worked with
Busch Labs/RUF have been an amazing partner for my team and THQ Nordic when it comes to qualitative studies for our video game projects. We were struggling to find partners that were able to adapt to our rapidly changing requirements and short timelines, but Busch Labs continuously went above and beyond our expectations. This is true for recruiting, play sessions, as well as reporting. On top of that, they also helped us strengthen our own internal knowledge and processes when it comes to UX. Marc and his team are very unique, and I strongly recommend them to anybody who has UX-related needs.

Working with Busch Labs on usability research for our mobile inspection solution was extremely valuable. The user testing helped us identify key improvements and simplify the guidance, making the overall experience much more intuitive. We also saw a clear improvement in performance, as users now better understand how to use the solution as intended. Marc was great to work with! Very responsive, flexible to our needs, and able to recruit the right users for our specific use case.

Working with Marc & his team is amazing — he is very client- & human-centric, and makes the impossible happen when it comes to deadlines, finding a panel, supporting the research design, etc. He immersed himself in the topic, and supported our project with outstanding engagement, delivering results on time, with deep, actionable insights.