Organizational Insights

Research into culture, employee experience, and internal processes. Understand what is really happening inside your organization.

The Problem

You sense friction in your organization. Slow decisions, unclear ownership, silos, or misalignment. But you need an outside perspective to see the patterns.

But internal assessments are political. People protect their turf. Consultants bring frameworks that may not fit your reality. You need honest diagnosis before you can fix anything.

The Solution

We analyze your organization through interviews, document review, and observation. Structure, decision flows, communication patterns, and cultural dynamics. Independent assessment, no agenda.

A clear diagnosis of what is working and what is not. Foundation for transformation that addresses real issues.

What You'll Achieve

Clear picture of organizational dynamics and friction points
Aligned leadership team with shared vision
Prioritized action plan for transformation
Improved cross-functional collaboration

StrategyPerfect for Management / Strategy

What You Get

Employee Experience

How do employees experience working here? What drives engagement and what causes friction?

Culture Assessment

What is your actual culture vs. aspirational culture? Where are the gaps?

Process Effectiveness

Which processes help and which hinder? Where is work getting stuck?

Team Dynamics

How do teams collaborate? What enables high performance?

How It Works

STEP 1

Stakeholder Alignment

We work with leadership to define objectives, scope, and how findings will be used.

STEP 2

Research Design

We design an approach balancing depth (interviews) with breadth (surveys) while ensuring psychological safety.

STEP 3

Confidential Fieldwork

We conduct research with strict confidentiality protocols to ensure honest participation.

STEP 4

Action-Oriented Delivery

You receive insights with clear recommendations and implementation guidance.

Tailored to Your Needs

Every project is different. Let's discuss your specific requirements and create a custom proposal.

Book a Discovery Call

Questions & Answers

Explore Related Services

Strategy & Alignment Workshops

Professionally facilitated workshops that align leadership teams on vision, strategy, and actionable roadmaps

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Culture Analysis

Assess organizational culture through surveys and qualitative research

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Team Training

Build research capabilities across your organization. We train product managers, designers, and stakeholders to conduct and use research effectively.

Learn more

What Our Clients Say

Real feedback from teams we've worked with

The user research that was done by Marc and his team was the best investment we made! The comprehensive insights we got from it have helped us sharpen our product and even break some of our assumptions. This way, we could launch an MVP that is really focused on our users' core needs and bring real value with our product. User research is so crucial and the early on you do it, it saves so much production and marketing costs down the road. In short, highly recommended!!

Inbar Fruchsad Weil

Venture Builder

Mavie Next

Busch Labs/RUF have been an amazing partner for my team and THQ Nordic when it comes to qualitative studies for our video game projects. We were struggling to find partners that were able to adapt to our rapidly changing requirements and short timelines, but Busch Labs continuously went above and beyond our expectations. This is true for recruiting, play sessions, as well as reporting. On top of that, they also helped us strengthen our own internal knowledge and processes when it comes to UX. Marc and his team are very unique, and I strongly recommend them to anybody who has UX-related needs.

Frank Kofler

QA & UX Manager

Working with Busch Labs on usability research for our mobile inspection solution was extremely valuable. The user testing helped us identify key improvements and simplify the guidance, making the overall experience much more intuitive. We also saw a clear improvement in performance, as users now better understand how to use the solution as intended. Marc was great to work with! Very responsive, flexible to our needs, and able to recruit the right users for our specific use case.

Lucie Papelier

Product Manager